PRIMINA | NAPKIN SRL

Global CMF project for PRIMINA by Pininfarina Segno, a small, young and spunky version of PRIMA.

PRIMINA has been designed to express thoughts and emotions through color.

Designed in nine colors, each carrying a different meaning, nine emotions to be experienced between paper and reality.

The packaging is characterized by the same color of the pen and a
text explaining the properties of the color.